KCPR 91.3 FM Cal Poly Radio

I’ve been lucky enough to be both art director and disc jockey for Cal Poly’s radio station KCPR 91.3FM, spending nearly every month of my four-year college career within the organization. My work includes numerous article, playlist, and podcast covers; stickers; banners; flyers; sandwich boards; event identity systems (pledge drive); and much more.

The station uses a few core colors along with a font—Proxima Nova—for most of its graphics. The branding is both fun and eclectic while adhering to more sophisticated guidelines to promote the station as a professional entity.